

Al Samri Night was both a cultural triumph and a logistical feat. In partnership with Qatar Tourism and Visit Qatar, the desert was transformed into a festival ground capable of welcoming more than 23,000 guests for a celebration of Arabian heritage.
The scale of the challenge was immense: a vast site in the heart of the desert had to be designed, built, and fully prepared in just 72 hours. From staging and seating to power, lighting, and crowd management, every detail was coordinated with precision to ensure a one of a kind experience.
At the heart of the night, the Samri Band, with 400 performers, filled the desert air with traditional music and poetry, a spectacle that blended cultural authenticity with the atmosphere of a modern festival along with magical drone show and spectacular fireworks display.
Against the odds of time and terrain, the event stood as a testament to careful planning, precise logistics, and creative vision, delivering a truly unforgettable finale to Sealine Season 2025.
Disclaimer
Some of the following projects were curated and overseen by Ms. Marie Line Halabi, the CEO and current owner of Be Creative Events. These events were conceptualized and delivered by the core team members who now form the foundation of Be Creative Events, both during their previous professional engagements and following the company's acquisition. They are presented here to reflect the depth of experience, creative vision, and operational excellence that continue to define the Be Creative Events team today.
Let's create something extraordinary together.